How to Determine if Your Copywriter is Good

Local Internet Marketing

Local Internet Marketing

If you’re interested to make money online using local Internet marketing, you’re going to have to have a web site. If you would like that website to generate income, it has to be written extremely well. Unless you are a seasoned copywriter yourself, you will want to engage the services of a copywriter to compose the text for your website. An expert copywriter will bring in lots more money than you would ever even be able to hope to see if you attempted to do all of the writing by yourself. Evidently, though, not every copywriter is as good as the next copywriter. Some copywriters are extremely gifted. Some dream of having talent but are just trying to make a few bucks because they’ve heard that online copywriting is a breeze. Here are tips on how you can figure the difference.

Local Internet Marketing – Their own website

Does the copywriter have his or her own website? Any copywriter using local Internet marketing that would like to write web copy should have a site that houses their bio, their resume, some samples and whatever else they feel the need to share. If the writer has no web site, how can they say they can help you with the one you are creating? Look closely at the copy used on this website as well. If you discover lots of errors, this is a terrible sign.

Your Reaction

How well do you react to the copy on the copywriter’s site? This involves more than merely finding grammar and syntax errors. Does the site copy induce an emotional response as you are reading it? Does it make you like the the writer? Does the copy make you want to continue reading and discover more about him or her? Does it make you eager to employ them immediately? Does the website copy make you feel like you have to get out of there? Does it make you angry? These are all crucial reactions and you must listen to them.

Their Background

Research the copywriter’s background a bit. Search for reviews for the copywriter on third-party web sites and forums. It is apt that the only reviews on the copywriter’s web site are going to be positive ones. Perform a search for the copywriter’s name to find out if any reviews or testimonials pop up in places that are not run or that cannot be manipulated by the writer. These reviews and testimonials deserve extra attention. Ask the copywriter to furnish you with some references. See to it that you follow up and really get a hold of those references so that you can ask for an honest opinion from them.

Reading through the samples

Make sure you spend some time reading through the samples supplied by the writer. Ask for additional samples than are displayed on the writer’s web site. This is especially crucial if the copywriter claims he or she is an expert in a certain field. If the writing reads like a revamped Wikipedia article, you better find someone else.

There are many different ways to find out if a copywriter is worth paying for local Internet marketing services. It is essential that you do your homework and look beyond the writer him or herself for information regarding his/her reputation and character.

Learn more about Local Internet Marketing. Stop by Sean Spear’s site where you can find out all about local Internet Marketing and what it can do for you.

Leave a Comment


NOTE - You can use these HTML tags and attributes:
<a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>